Template · SaaS

SaaS metrics, from one export.

A customer export — signup date, plan, MRR, country — becomes the growth view: signup trend, plan mix, where revenue concentrates and where customers are.

01 · The column contract

This template is a column contract.

No file to download, no software to install. Ship a CSV with these columns — exactly or approximately — and the dashboard assembles itself into this layout.

i. columns

Bring these columns

customer_id · email · country · signup_date · plan · mrr

ii. drop

Drop the file

Column roles are detected automatically — money reads as money, dates as dates. One click re-roles anything it guesses wrong.

iii. adjust

Make it yours

Reorder or remove panels, add charts with the composer, click any category to cross-filter, then share or export.

02 · What you get

The panels in this template.

Loaded with the sample (or your file), the board assembles into:

  • 01

    Customer count and

    Customer count and MRR KPIs

  • 02

    Signups-over-time trend

    Signups-over-time trend

  • 03

    Plan and country

    Plan and country breakdowns

  • 04

    MRR distribution by

    MRR distribution by tier

"Load the sample first — it's the fastest way to see whether this layout fits your data."
— how to evaluate any template
03 · FAQ

SaaS Metrics Dashboard template questions.

Where does the data come from?
Export customers from Stripe, your billing system or your own database — any CSV with a signup date, a plan and an MRR column fits. Stripe also has a dedicated source page.
Churn needs an end-date or status column; if your export has one, it becomes a breakdown. Derived churn-rate math is best added as a calculated column first.
Click the plan in the breakdown — MRR, signups and geography all recompute for it.
No — the file stays in your browser. For screenshots, anonymize the email column first with the anonymizer tool.
Fine — Free rows show as a plan tier with zero MRR, which keeps conversion context visible.